SEO marketing and SERPs

Last update : June 29, 2013
SEO (Search engine optimization) is the process of improving the visibility of a website or a web page in a search engine’s natural search results (natural = un-paid, organic, algorithmic). A SERP (search engine results page) is the listing of results returned by a search engine in response to a keyword query.

For WordPress, the leading content management system for blogs, there are number of performant plugins that make it easy to optimize your posts.

The deliberate manipulation of search engine indexes is called spamdexing. Common spamdexing techniques can be classified into two broad classes : content spam and link spam. See the related post for informations about pagerank, content farms, search quality and black hat SEO.

More informations about SEO and related topics are available at the following links :